Panel DiscussionMoney Talks: Financial Crisis Management For Creatives

Presented by White Sky

Professional Development Stream

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This event will be streamed from the Professional Development Stream.

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Thursday 22nd October
4:00PM - 5:30PM (AEST)

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Since 2002, White Sky has been at the forefront of defining accounting services for Creative Businesses. The music and entertainment industry is unique in many ways, and it's approach to accounting and bookkeeping will never be ‘one-size-fits-all’. Following COVID and its effect on the music and touring industries, financial management has raised more questions than ever. So, let's talk money with Australia's leading experts in managing income for entertainment and music clients!

You can bank on the following areas being discussed in this loaded panel discussion:

  • What should you be doing while your touring career is on hold due to COVID?

  • How to prepare a cashflow to assess your businesses longevity

  • Grant opportunities, Government stimulus and other income streams

  • Income opportunities aligned to a merchandise range

  • Online gigs – either free or donation based

  • Patreon

  • Marketing strategy and alternative activations 

  • Advances from Labels and APRA/PPCA etc

  • Jobkeeper/Jobseeeker

  • Income tax instalment refunds

  • ATO debt deferrals & payment plans

If money did talk, it would be practically a whisper right now. This is a transaction of financial information you don't want to miss.


Dean Hampson


White Sky Music - Business Manager

Matt Bird

Conference Speaker

White Sky Music - Senior Royalty Analyst

Sasha Ponomareva

Conference Speaker

White Sky - Senior Account Manager

Ruby Henderson

Conference Speaker

White Sky Music Pty Ltd - Senior Account Manager