Alicia Sbrugnera

Sydney, Australia

Conference Speaker

Spotify - Head of Music Culture and Editorial


As Head of Music Culture and Editorial for Spotify AUNZ, Alicia is responsible for leading the regional editorial team, focusing heavily on music curation, identifying and executing first-rate music playlist listening, and programming experiences across a multitude of genres, moods, and moments. As well as developing strategic and creative projects locally, Alicia works closely with the global MC&E team who have created over 4,500 playlists, which cumulatively generate 1 billion+ streams per week for artists new and emerging. Alicia is a champion of homegrown music, a permanent fixture at gigs, and is very partial to an Italian red.



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